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Description
Social Media CommunicationCondition: BRAND NEW ISBN: 9781119041610 Year: 2021 Publisher: John Wiley & Sons Inc (US) Pages: 208 Description: Examines the social media mechanism and how it is transforming communication in an increasingly networked society Social Media Communication: Trends and Theories explores how social media is transforming the way people think and behave. Providing students with an in depth understanding of the mechanism underlying social media, this
Condition: BRAND NEWISBN: 9781119041610
Year: 2021
Publisher: John Wiley & Sons Inc (US)
Pages: 208
Description:
Examines the social media mechanism and how it is transforming communication in an increasingly networked society
Social Media Communication: Trends and Theories explores how social media is transforming the way people think and behave. Providing students with an in-depth understanding of the mechanism underlying social media, this comprehensive textbook uses a multidisciplinary approach to examine social media use in a wide range of communication and business contexts. Each chapter is based on original research findings from the author as well as recent work in communication studies, neuroscience, information science, and psychology.
Divided into two parts, the text first describes the theoretical foundation of social media use, discussing the impact of social media on information processing, social networking, cognition, interpersonal and group communication, the media industry, and business marketing. The second half of the book focuses on research-based strategies for effectively using social media in communication and business such as the news industry, heath care, and social movements. Offering detailed yet accessible coverage of how digital media technology is changing human communication, this textbook:
Helps readers make the best use of social media tools in communication and business practices
Introduces more than a dozen theories in the areas of communication, psychology, and sociology to highlight the theoretical frameworks researchers use in social media studies
Identifies a variety of trends involving social media usage, including the app economy and patient car
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4.7 ★★★★★
Based on 74 reviews
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Product Reviews
★★★★★ 5
Detailed world building
Format: Kindle, Format: Kindle
I was completely immersed in the world that Dani spun so well. The book is filled with details and beautiful descriptions. The tempo and flow of the book was easy to follow. The book follows a strong female business owner who has dealt with prejudices and discrimination. The love story that develops is beautiful.
My favorite line in the book sums it up perfectly. “…she had forgotten, for a moment, what parts she had. She was simply a woman being made love to by another woman.”
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 25, 2026
★★★★★ 5
Sweet and Spicy
Format: Kindle
I really enjoyed this. It is mushy and sweet and very spicy as well. I like how the MCs business is part of it and also the love interest's son. Interesting world building as well.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 29, 2025
★★★★★ 4
What a spicy lovely tale of love
Format: Kindle
I receive an ARC copy and am leaving my thoughts voluntarily.
I really liked all the other books in this series and it was so nice to see characters I loved again while being introduced to some new faces that I can to love just as much. And I love seeing that some development has occurred! It’s not vital to the story but still nice to see.
The idea of a romance with one character being a single mom isn’t something I see too often. And it’s done so well here. There’s genuine interest in not only the mom but the child as well and becoming a true family, with all feelings considered. I adored seeing the interactions with Theo. And one character is also trans, with some societal pushback they have to struggle though, which makes life all the harder and the sweet scenes all the sweeter.
The spice here is high. But the thing I love about all Dani’s books is the strong emphasis on consent. It’s not there as an afterthought, it is as important as aspect as the physical act! And I adore it. Anyone that argues consent can’t be sexy should read Dani’s books.
The world building is woven into the plot with exploration of history, discussion of the “he said, she said” of historical events, and how knowing the truth is important. I loved seeing the characters uncover and process everything.
That’s probably a huge trait of Dani’s books I adore—there’s room to breathe. They give you the space to really process which adds to the realism. These are character driven books and I love getting to know each one.
Recommend this one and all the ones before it! Just make sure you can handle the spice and the nastiness of how cruel people can be because it pulls no punches.
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Reviewed in the United States on September 14, 2024
★★★★★ 5
Five Stars
Format: Hardcover
Just another good piece to add to my collection. Awesome was excited to get it.
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Reviewed in the United States on December 20, 2014
★★★★★ 5
Five Stars
Format: Hardcover
Awesome
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on December 15, 2014
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