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Description
Losing EldoradoLosing Eldorado Searching for the Soul of America is a remarkable new book from Mark T Goddard that tells the true story of an epic road trip across the USA. It is July 4th, 2002, and two musical British brothers have just touched down in the United States. Mythologized in popular songs it is the birthplace of the blues, jazz, soul, and rock n roll. In search of their own version of El Dorado, instead of the promise of ubiquitous gold, the prize they
Losing Eldorado - Searching for the Soul of America is a remarkable new book from Mark T Goddard that tells the true story of an epic road trip across the USA.It is July 4th, 2002, and two musical British brothers have just touched down in the United States. Mythologized in popular songs it is the birthplace of the blues, jazz, soul, and rock ’n’ roll. In search of their own version of El Dorado, instead of the promise of ubiquitous gold, the prize they seek is great music.
The brothers have hatched a plan on how to achieve this, they are going to motor from New England to New Orleans, visiting the great music towns and venues that have shaped America.
There is one problem though, they need a car. It has to be a special vehicle, one that taps into the rich cultural heritage they seek.
Enter their saviour, ‘Rufus’, a used ’82 Cadillac Eldorado, the last in a long lineage, and the dream car of a generation. The brothers have very little money, know nothing about car mechanics, and have no fixed address in the USA.
Can they secure the car and where will the road lead them? For two months they live, breathe, sweat, and imbibe the complex cocktail of American musical heritage… Where will the soul of America be found? On the open road? At Al Green’s Gospel Church? At the gates of Graceland? Or in a Downtown Chicago nightclub?
Or is the El Dorado they seek lost already?
The book “represents a synthesis of musicology, sociology, urban development, entertainment industry commentary, philosophy, travelogue and a sensitive, and often a funny, portrait of two brothers coming of age, at the time of the analogue to digital transition, on the open roads of the U.S.A.”. The whole project can be viewed as a love letter to American popular culture, the automobile, and the spirit of rock ’n’ roll.
ISBN: 978-1-85457-111-3 Losing Eldorado is a Paperback with 372 pages and over 70 black-and-white photographs and there is 450 song playlist in the Appendix.
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4.4 ★★★★★
Based on 23 reviews
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Product Reviews
★★★★★ 5
A charming summer suit
Color: Light Grey, Size: 6, Color: Light Grey, Size: 6
This suit fit true to size. The light grey wasn’t exactly the same as advertised (see photo), but I still really like it. My son felt snazzy in this suit, and he said it was comfortable to wear.
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Reviewed in the United States on April 13, 2026
★★★★★ 5
Nice suit for the price!
Color: Light Grey, Size: 12, Color: Light Grey, Size: 12
This really is a very nice boys suit, especially for the price they are asking. My kids don't wear suits too often, maybe once or twice a year for special occasions so I don't need really expensive suits for them. The material is actually really nice on this. The color looks great and the pieces are sewn nicely. The adjustable waist band is really nice on the pants because my kids are on the slimmer side and this helps with fitting. You can also wear a belt with these if needed. I washed on delicate cycle and dried on delicate cycle a little, then finished by air drying. They washed and dried very nicely with minimal wrinkling. The front pockets are real and useable on these, which isn't always the case with boys suits. Overall would 100% recommend
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Reviewed in the United States on March 12, 2026
★★★★★ 4
Nice looking suit that runs big
Color: Light Grey, Size: 6, Color: Light Grey, Size: 6
This is a beautiful light, gray linen suit size 6. It looks high end and it is a baggy fit, not slim.
This suit is double breasted with a satin lining inside. There are two pockets in the jacket and one small smaller pocket for a handkerchief on the jacket. I did order a size 6 but this fits way too big for a size 6 I’m thinking it was more like a seven or an eight.
The pants have a zipper, which moves very easily and 2 pockets. The Pants have belt loops.
Both the the pants and jacket are longer than normal. My son is tall, so I was really surprised that these are so baggy and so long. I would definitely double check the size. there’s no size chart online so maybe I would go one size down.
It does look like a quality made suit. The sizing is just off.
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Reviewed in the United States on March 14, 2026
★★★★★ 5
Awesome quality for the price
Color: Black, Size: 8
Ordered size 8 for my son first communion great fit for the price was excellent
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Reviewed in the United States on May 4, 2026
★★★★★ 5
Perfect fit and great quality for the price
This suit was perfect for my son. The fit was exactly as expected. The quality is excellent for the price—it feels well made and durable enough to last through multiple wears. It doesn’t feel cheap or flimsy at all.
It also looks really good on him. Clean, polished, and great for formal events like weddings or parties.
Overall, a fantastic value with great quality and a great fit.
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Reviewed in the United States on May 9, 2026
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