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Description
Don't Keep Me a Secret: Proven Tactics to Get Referrals and IntroductionsCreate an Army of Advocates for You and Your Business Word of mouth, person to person connections matter more to your success than all the hard sell strategies in the world. This ingenious self marketing guide by America's #1 "Referral Guru" reveals surefire secrets that will help you to identify, and successfully meet, hundreds of high quality referrals. Without spending a dime, you can shorten your sales cycle, increase your profits, and expand your
Create an Army of Advocates for You and Your Business
Word-of-mouth, person-to-person connections matter more to your success than all the hard-sell strategies in the world. This ingenious self-marketing guide by America's #1 "Referral Guru" reveals surefire secrets that will help you to identify, and successfully meet, hundreds of high-quality referrals. Without spending a dime, you can shorten your sales cycle, increase your profits, and expand your network of friends and contacts--by giving them something to talk about. You will discover
- The 7 Deadly Referral Mistakes and How to Avoid Them
- 12 Ways to Get Great Prospects Calling You
- 10 Social Prospecting Ideas That Generate Referrals
- 6 Tactics for Stronger Introductions
- PLUS the 4-Point VIPS MethodTM for Asking for Referrals
Whether you're a small business owner, self-employed worker, or company salesperson, referrals are the most inexpensive and effective way to drum up business. With Cates' techniques, you can establish a real name for yourself by making more connections, and more money, than you ever thought possible.
"I dare you to read this book and not come away with a dozen or more ideas you can put to use immediately." -Gerhard Gschwandtner, publisher, Selling Power magazine
Binding Type: Paperback
Publisher: McGraw-Hill Education
Published: 09/01/2007
ISBN: 9780071494540
Pages: 163
Weight: 0.55lbs
Size: 8.96h x 6.08w x 0.43d
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