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Description
LOGO Design Love: A Guide to Creating Iconic Brand IdentitiesCompletely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using
Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right.In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.
In Logo Design Love, you'll learn:
- Best practices for extending a logo into a complete brand identity system
- Why one logo is more effective than another
- How to create your own iconic designs
- What sets some designers above the rest
- 31 practical design tips for creating logos that last
Binding Type: Paperback
Publisher: Peachpit Press
Published: 08/20/2014
ISBN: 9780321985200
Pages: 240
Weight: 1.30lbs
Size: 9.00h x 6.90w x 0.60d
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5
Perfect fit, both literally and figuratively.
Perfect fit (after I got my ring size correct!) and looks great next to my large engagement ring. Doesn't take away from the engagement ring, but enhances it with the simple, but delicate two-tone white and yellow gold design,
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Reviewed in the United States on January 8, 2026
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3
Unremarkable
Ring Size: 7
The photos were expertly taken for sure. The ring is nice, decent quality, 14k as advertised but the design and stones are less than exciting. Itβs nice, thatβs about the best I can give it.
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Reviewed in the United States on December 24, 2025
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5
Sandy.
Porfabor.ponerme.el.dinero.a.mi.tarjeta.del.banco.nonbre.sandy.l.gil.porfabor.lo.mas.rapido.posible
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Reviewed in the United States on April 9, 2026
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4
Beautiful Design
Ring Size: 8
Beautiful, I love it. Just wish it wasnβt so thin weight wise.
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Reviewed in the United States on May 23, 2026
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5
Beautiful
The ring is beautiful, the price is very affordable and I highly recommend it.
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Reviewed in the United States on January 13, 2026
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